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Saturday, June 27, 2015

How To Build A Successful Small Business Website

Every small business needs a website. Let me say that again ..... EVERY small business needs a website!!!

Why?

We are in the midst of the internet age ... and the entire world communicates and searches for information via the internet. People want information at their finger tips. If you aren't "there" .... they won't find you. If they don't "find" you ... your business suffers. If they DO find you ... your business soars.

So which would you rather be? Found .... or not found? Successful ... or failing?

The answer should be easy. Of course you want to be found and successful.

But how do you do that?

Again .... easy. Simply use the tools and follow the guide provided by SBI. Thousands of small business owners just like you are doing so today. They've learned "how to build a small business website" ..... and are reaping the benefits that come with that.

Here are some short testimonials from real SBI users whose lives and businesses have been changed by Site Build It! ......

* "Having the opportunity to share Vieques and Puerto Rico with so many people around the world is a great satisfaction. As a bonus, I get to go on a tax-deductible vacation every year. I can visit my beautiful island, ride my jeep, take lots of photos, meet great new people, and write travel guides about places I love. I felt that money would just be the icing on the top. Of course, I did not realize how much icing my cake would have."

~ Luisa Cupeles
viequestravelguide.com

* "The web site has allowed me to seed the market, prove the concept and create incredible buzz among the public who now go into stores demanding the product. This is how I was able to level the playing field and run around the big corporations to get my product to market."

~ Richard Bergman
Ideas-For-Deck-Designs.com

* "Actually, I'm more of a broker or a sales agent than a distributor. To my customers, though, I look like a large national distributor with multiple warehouses across the country.In fact, I do use several warehouses across the country, I just don't have to tie up any of my money in owning inventory because I let the "old school" distributors do that. I am a virtual distributor, a modern-day sales agency..."

~ Jerry Mack
Sonomahealth.com

* "My photography website is producing so much work offline it is stopping me from building more sites (which is what I want to do). I have started another which is also starting to take off, and now "work is really getting in the way of work." The beauty about everything I am currently doing, and plan to do for the next few years, is that my efforts will create passive and residual income. I am creating a pension that I can actually pass down to my kids. How many people have one of those?"

~ Nick Stubbs
All-Things-Photography.com

* "But the important thing I realized was that we could build, maintain and power the site by ourselves with little down. And, what was more important, we would be in control at every stage and could adjust the site quickly to our changing needs. Another big advantage is that SBI! saves not only time, but money, too. When I showed my colleagues the total expenses associated with the development of our English-speaking site, SBI! was nicknamed as an "Internet guerilla tool".

~ Nadir Burnashev
Chief Economist, Kazkommerts Securities

* "Frankly, I don't know much about online systems and technology but I do know about Audio, Video and Home Theater, and the SiteBuildIt! system let me focus on what I know best -- my business. I have been able to create a professional web site that gets significant traffic that provides us with qualified leads that convert into Axiom Audio sales which have an average value of over $800 per sale."

~ Alan Lofft
Axiom Audio

* "My puny little hand-built, local-dentist Web site broke the Alexa 100,000 barrier today and none of this would have been possible if it weren't for the power and effectiveness of the SBI process. (OK - I did put in a little elbow grease)"

~ Dr. John Burch DDS
DrBurch.com

* "I was able to reach the global market 24X7, rather than just the local market for my paving company that I was used to reaching in the past. I had left the manual-labor era and had become what Dr. Ken calls a digital worker... a knowledge worker who can reach the globe by using his brain."

~ Judd Burdon
Asphaltkingdom.com

Now that you've read what the SBI experience has done for your fellow small business owners .... would like to enjoy the same OR BETTER success yourself?

You can..... just watch this video tour and see for your self right here:

How To Build A Successful Small Business Website

Wednesday, June 24, 2015

What Tools Are Important To Building A Website That Makes BIG Sales?

Site Build It! is so much more than Web hosting, or site building or blogging or online marketing tools. They usually summarize it all in this single sentence ..... "SBI! is the only, all-in-one, site-brainstorming-and-building-and-hosting-and-marketing, step-by-step system of software tools that delivers thriving, profitable business... and more."

Quite a mouthful! But that's what it is. It still amazes me that no other company has figured out that people need a clear process and ALL the tools needed to execute it.

The HUGE difference, of course, is all the tools. All of them. Integrated, which means "all under the same roof." And that means they all work together, effortlessly.

Take a look ..... Tools From SBI

This goes beyond merely answering the question ...... "What do you get when you purchase SBI!?"

You need reassurance that this is the right choice. You're likely asking questions such as .....

"Does SBI! have what I need? How does it compare with..."

Well, "Tools" gives you the answers. It's all there...

o The Preparation Process

o Building and Hosting

o Traffic Building

o Trust Building

o Monetization

o Guidance and Support

It compels you to click on each section and "get involved" with the CTPM process. And it makes a strong case that nothing else comes close to this degree of total REAL focus and the EXECUTION of success for your website.

The "Get Rich Quick" money-grabbers are everywhere. Folks can easily get lost in the online noise and think there's a short cut to Internet success. But it ain't so! A real business requires a real plan .... and a proven process .... and the right tools to succeed.

So... exactly what IS included with SBI!? Take a look. You'll see that this is NOT just another sitebuilder. As a matter of fact, I guarantee you'll be totally amazed. Most people have no idea how complete SBI! really is."

Again, see for yourself .....

What Site Build It Can Do For You

Saturday, June 20, 2015

How To Create An Email Marketing Campaign That WORKS

You all know that staying in touch with customers and potential customers is a crucial part of growwing your business. This is called follow-up ... and one method that works is employing a solid email marketing campaign.

How do you do that .... effectively?

First you need a website (more on that later), then you need to try this ....

AWeber's email marketing software helps you create loyal customers out of your website visitors.

Email Newsletters - Create visually stunning, engaging email newsletters. Choose from over 50 HTML templates, paste in your own HTML or use the built-in message editor.

Website Sign Up Forms - Turn anonymous website visitors into prospects. Create signup forms with our point-and-click wizard - no need for a web designer!

Follow Up Autoresponders - Build lasting relationships with an automated sequence of personalized messages. Statistics have shown it often takes multiple contacts to maximize sales conversion.

Email Web Analytics - Track opens, clickthroughs and other subscriber activity with accurate, easy-to-read reports that show you what works and what doesn't.

Top-Notch Email Deliverability - You want your email to reach your
subscribers. Over the past 17+ years, we've developed the reputation and
skill needed to get your opt-in email delivered.

They also offer LIVE Webinar Training and Video Tutorials .....

You can even get a FREE test drive!!

Simply click on this link for more information: Email Marketing

Saturday, June 13, 2015

How To Reach B2B Customers Through Internet Based Marketing

No business today can survive totally without an online presence. Internet ... or online marketing ... MUST be part of the arsenal of every business's efforts to attract and retain buying customers.

Ok ... duh. But HOW do you accomplish this from a B2B perspective?

The most successful online tool can differ based on the point in the sales process the client is in. Here are a few winners for each phase. Keep in mind that these change as the tools do.

1) Awareness - SEO .... optimize, optimize, optimize. Most people start at least part of their product or service search on Google. Make sure you show up in both the natural results and paid results (better CTRs in natural though and the price is right ; )

2) Research - Sounds cheesy, but PDFs have worked well. Bring that up a level higher and you're talking about content. Rich content that you can share easily on specific topics. These can be blog posts, whitepapers, etc.

3) Negotiation - Accurate pricing available online and the ability to request and convert quotes online. Most businesses need to request a few competitive bids. Make yours easy to share with the person's boss, purchasing dept., etc.

4) Purchase - a simple shopping cart (if e-commerce) or online approval of quotes.

But probably the best tool (which probably fits into the research phase) is a webex/live meeting demo tailored to the client. Combined with a conference call, you can reach decision-makers across a company in a very customized way. Make them more than just a powerpoint though. Share demos, audio, video to make it engaging. This is something that can really help close a deal.

Remember ..... success is a relative term based upon your business (and subsequent marketing) objective.

In terms of reach .... your web site should grow as your most prolific media channel. You have the privilege of engaging potentially millions of visitors a year in what hopefully is a rich and valuable experience. One that gets the right information to the right people within the customer's decision-making sphere of influence to accelerate the purchase cycle.

In terms of efficiency .... search engine optimization is a very successful marketing tool. It enables you to cost-effectively lead customers and prospects through a maze of information and resources to what they need at that moment to move forward in their decision making.

In terms of engagement ..... targeted and personalized electronic direct mail is very successful in terms of open and click through. Especially when combined with offers such as downloadable white papers (highest download rates) and video case studies (very high on-line engagement duration).

Intuitively ..... social media is playing a role. Content distribution sites such as YouTube have demonstrated high engagement (hopefully, with relevant audiences). Tools which connect your customer brand advocates to broad audiences such as communities also appear to have positive impact. The jury's still out though on how successful these, and other, social media tactics will be in accomplishing your business goals in the long term. Fads are fads remember. Social media like FaceBook and MySpace are still perceived as being intrusive, but can be a way to simply create awareness of the products you offer.

Despite the hype around using social media to connect with businesses, the most effective tool you can use for your customers is an eNewsletter followed by a blog invitation for the targeted group.

You can also create a micro-site that is completely different from your company's web-site. The micro-site showcases the various products you offer other businesses. Your eNewsletter along with various blogging tactics is the driver to send people to your micro-site. Your micro-site should be filled with web copy that contains key words and phrases used for SEO and future CPC campaigns.

The eNewsletter must also be filled with great content and sent out very strategically. Does your in-box fill up with a lot of newsletters that you currently subscribe to, but you only read one or two? Why don't you read the others? Your eNewsletter should contain the same engaging content that causes you to read the newsletters you read.

You can boil it all down to the Top 3 tactics & tools:

1. House e-mail .... targeted e-mails to existing customer base- great for up/cross sell & loyalty. Try Salesforce and StrongMail. My personal recommendation is the VERY cost effective and feature rich email marketing suite from AWeber. They also offer the best customer support ... including ongoing education and marketing tips/insights.

You can learn more about Aweber here: Aweber Email Marketing

2. SEM (paid & organic) .... Targeted paid ads drive lead conversion, optimized site drives volume & top of mind. Use Google.

3. Affiliates .... Drive new leads & penetrate new markets with a low cost 'virtual sales channel'. Try Commission Junction.

Also, don't forget that you need a business website that "delivers". I don't mean just throwing up something with your company name and some fancy catch words. Your website must attract customers, hold their attention, and influence them to take a desired action (buy). Hands down I always recommend thwe services from SBI to give you the best possible custom made "high performance" business website.

You can learn more about SBI here:

Custom Business Website


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Friday, June 12, 2015

Wake Up America!!...What Do YOU Think?

This isn't just for or about small business owners....this is for and about ALL Americans. Please read every word....and think about it.

Sent to me in an email.....

A conundrum is a "difficult question or problem" - Well here is my conundrum.

Free people are not equal. Equal people are not free. "A gun is like a parachute. If you need one, and don't have one, you'll probably never need one again." The definition of the word Conundrum is: something that is puzzling or confusing.

Here are six Conundrums of Socialism in the United States of America :

1. America is capitalist and greedy - yet half of the population is subsidized.

2. Half of the population is subsidized - yet they think they are victims.

3. They think they are victims - yet their representatives run the government.

4. Their representatives run the government - yet the poor keep getting poorer.

5. The poor keep getting poorer - yet they have things that people in other countries can only dream about.

6. They have things that people in other countries only dream about - yet they want America to be more like those other countries.

Think about it! And that, my friends, pretty much sums up the USA in the 21st Century. Makes you wonder who is doing the math...

These three, short sentences tell you a lot about the direction of our current government and cultural environment :

1. We are advised to NOT judge ALL Muslims by the actions of a few lunatics, but we are encouraged to judge ALL gun owners by the actions of a few lunatics.

Funny how that works. And here's another one worth considering...

2. Seems we constantly hear about how Social Security is going to run out of money. But we never hear about welfare or food stamps running out of money. What's interesting is the first group "worked for" their money, but the second didn't.

Think about it.....and last but not least :

3. Why are we cutting benefits for our Veterans, no pay raises for our Military and cutting in every branch of our Military, but we are not stopping the payments or benefits to Illegal Aliens.

Am I the only one missing something?

Saturday, June 6, 2015

How To Build Small Business Websites That Actually Work

If you're like many small businesses, one of the following applies to you and the Web...

•You don't have the time to learn how to build a website.
•You don't know how to set up the best website for your needs.
•You have a website, but it's embarrassing and set up in the wrong way.
•You have a sharp-looking website, but no traffic.

Wouldn't you prefer a website that looks good but, more importantly, actually works?

But you want a site that...

•Delivers free targeted traffic from the search engines to increase your profits without the high cost and effort of traditional marketing means.
•Provides you with an additional consistent stream of leads and sales.
•Serves as a buffer against economic downturns, recessions, and low business cycles.
•Establishes your brand and builds your business for you.
•Frees up your time to allow you to do what you do best.

To learn more AND get your own custom small business website that works simply read this....

Custom Small Business Website

Wednesday, June 3, 2015

Responsive Website Design For ANY Small Business

In order to do any kind of business online you need a website design that will present your website AND your business in the best possible way...regardless of screen size or device.

If you're like many people, one of the following applies to you and the Web...

•You don't have the time to learn how to build a website.
•You don't know how to set up the best website for your needs.
•You have a website, but it's embarrassing and set up in the wrong way.
•You have a sharp-looking website, but no traffic.

Wouldn't you prefer a website that looks good but, more importantly, actually works?

Well, problem solved.

To find out how YOU can get a small business website that really works...FOR YOU...simply check this out:

Responsive Website Design