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30 Do’s And 20 Don’ts In Starting A Small Business

Small scale businesses are easier to set up compared to the middle or large scale businesses that require more time, feasibility reports, ad...

Wednesday, April 29, 2015

8 Keys To A Successful Business Turnaround

This video introduces some basic principles you need for turning around a struggling business. It covers the Eight Keys and many other important turnaround management principles. Fred Herbert is a business consultant that focuses on business turnarounds for business owners who are struggling or near a business failure. To prevent a business failure, owners must focus on the correct turnaround management strategies.

Saturday, April 25, 2015

How To Sell More...6 Reasons Customers Aren't Buying -- And How To Fix It

How to sell more - it's something most business owners wonder about when the customers just aren't buying. In this video, you'll learn 6 reasons why your customers aren't buying from you and how to fix it.

1. You're not asking for the sale or you're not making enough offers. Most of us are afraid to seem pushy or salesy, but if you need to sell more, you need to remember you're running a business. You have to make offers and directly ask for the sale.

2. You haven't earned our trust. To sell more, your customers need to trust you. Show them testimonials, reviews, befores and afters.

3. Your offer isn't specific enough. Choose a specific audience and make specific offers tailored to them.

4. We have no idea what you're actually selling. To sell more, make sure your customers understand exactly what you're selling and aren't confused by what you do or sell.

5. Your price is not right. Do NOT c'mon DOWN! You may be too expensive or too cheap for your ideal customers, or you haven't communicated the value of your offer.

6. You've given us too many damn choices. To sell more, remember that a confused mind always says no.

Wednesday, April 22, 2015

How To Build A Reputation When You've Just Started Your Business - 5 Simple Steps

Ever wonder how to build a reputation and brand for your business when you don't have customers yet? Brand and reputation are important for every small business, but it's vital when you're just starting out.

I made this simple video to show you five simple steps to build a reputation fast, especially when you don't have customers yet.

Watch now if you want to learn how to grow your business, build your brand and establish credibility right from the get go.

Saturday, April 18, 2015

What To Do When Your Business Is Slow

Sometimes work is slow, and it feels like you're in the middle of a dry spell or business drought. You're thinking, "I have no work -- what happened?"

In this video, I'll teach you how to make it rain during a business dry spell and why you can never get TOO comfortable when things are running smoothly in your business.

I'll also talk about how ultimately, YOU have the power to keep the cash faucet running steadily in your business, especially if you follow my top three tips you can do right now.

Wednesday, April 15, 2015

The Single Most Important Factor of Any New Business

Starting something new? Learn the single most important thing you must do, before ANYTHING else, when you're starting a new venture. This ONE thing can mean the difference between your failure or success.

Saturday, April 11, 2015

Standing Out When You Sell The Same Ol' Shizzle As Everyone Else

Standing out is what we all want. We want attention. We want to be unique. We want people to notice us.

However saying over and over "I want to be different" to yourself isn't enough, and you need to focus on specific things about your business that really show a difference between you and everyone else.

In this video you'll learn 5 tips for how to stand out from everyone else who produces or sells similar items or services as you do.

#1 - Tell your company's story. Facts tell and stories SELL.
#2 - Tell your customers what you believe in and value in life.
#3 - Show a difference by creating a distinct tone and voice in your communication.
#4 - Make your visual communication better than everyone else's.
#5 - Give over the top amazing customer service.

Wednesday, April 8, 2015

How To Get Customers - Local Business Marketing

How to get customers for your local business is always a hot topic. In this video you'll learn 5 specific marketing tactics you can use immediately to get customers in the door of your local business.

While we focus on a cupcake business, no matter what you sell, you'll get ideas you can use now!

#1 - The importance of staying in touch with prospects and customers and why having a business email list is the cheapest and easiest way to do it.

#2 - Why finding local partners to connect to and form with relationships with can sky rocket your reach.

#3 - A specific strategy you can use with social media to attract local customers.

#4 - How to highlight customer testimonials to show social proof.

#5 - Why you need to show people the key ways you are different to stand out in the crowd.

Saturday, April 4, 2015

Small Business Marketing Ideas-How To Grow Fast At Low Cost

Here's a simple technique to generate huge results with little cost. It gets you simplifying your marketing while funneling revenues that are already being spent on someone else, right into your pocket. This is one of the best small business marketing ideas that many people never even consider.

Whether you offer products or services, if you're looking for small business marketing ideas that will help you grow your business -- without having to spend a fortune on costly advertising that may or may not work, here's a simple way to boost your visibility and sales.

Of all the small business marketing ideas you try, this could be your most powerful marketing tool by far. It's this -- Become THE alternative to some product or brand your customers are already using.

Don't be fooled by the seeming simplicity of this. And don't think this doesn't apply to your product or business. This simple strategy has been responsible for some of the greatest successes and wealth creation people have ever seen.

With all the small business marketing ideas out there, most don't address the number one issue. The biggest problem for most businesses is that, at first glance, potential customers have no clear idea what you offer or why they should buy from you.

In effect, most products and businesses are virtually "invisible." This technique solves that problem, quickly and simply, regardless of the type of business you have.

This is one of those small business marketing ideas that can work for virtually any business -- even yours -- to boost sales and profits. I've seen it with hundreds of people and businesses. They apply all kinds of small business marketing ideas. Then, as soon as they try this, everything changes.

A simple twist like this could be the difference between years and decades of struggling to make a paycheck, and almost instant success and a life of cash that flows in week-after-week and year-after-year.

So, what and who are you competing with? And how specifically are you different?

Try this. When it comes to small business marketing ideas, you may be surprised at how simple yet powerful this can be, to help you grow your business.

Wednesday, April 1, 2015

11 Success Tips From Small Business Leaders

Hear what other small business owners and leaders advise about startups, marketing and social media for small businesses. Small Business Trends roving reporter, Deborah Shane, gets success tips from 11 leaders at ICON14, the Infusionsoft customer conference attracting 3,000 attendees annually.