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Saturday, September 14, 2013

One Thing Marketers Aren't Doing (That You Need To!)

So you use one of the many available apps, maybe Etsy, maybe PayPal to add people to your mailing list. (If you don’t, this is actually still a relevant idea; it’s just extremely important with apps involved.)

There’s one vital step in this process that a lot of marketers miss... sending an app-specific confirmation email that invites customers to join your list.

Why is an extremely customized confirmation message so important? Let me tell you a story.

Read the rest of the article here....

One Thing Marketers Aren't Doing

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