Here's a great resource to help your small business get publicity for your company. Most Small Business can't hire a marketing or Public Relations (PR) firm, so this is an excellent "Do It Yourself (DIY) resource for PR. It's actually worked for lots of companies all across the country.
You can look it over here: Press Release Tool Kit
This PR Toolkit will help your business get a better understanding of how the media works, how to write a press release, how to identify all kinds of interesting story ideas, how to build a press kit, and most importantly how to work with reporters to get stories in the press.
After you read through the toolkit you will be able to get publicity without having to spend thousands of dollars in advertising or agency fees.
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